Privacy Policy – Sol Soils

Privacy Policy

Sol Soils Privacy Policy

1. Introduction

This privacy policy ("Policy") describes how Sol Soils ("we", "us", or "our") collects, uses, and discloses your personal information when you visit our website (the "Website"). We are committed to protecting your privacy and ensuring compliance with applicable US privacy regulations, including the California Consumer Privacy Act (CCPA).

2. Information Collection

We collect information you voluntarily provide to us, such as:

  • Name
  • Phone number
  • Email address

This information is typically collected when you inquire about our products or services, subscribe to newsletters, or engage with our customer support.

We may also automatically collect certain information, including:

  • IP address
  • Browser type
  • Device information
  • Website usage data through cookies and similar technologies (see Section 4).

3. Information Use

We use the information we collect to:

  • Deliver and personalize our communications with you, including product updates, service information, surveys, and targeted advertising.
  • Improve our marketing efforts by creating "Custom Audiences" and "Lookalike Audiences" on social media platforms.
  • Send you marketing, promotional, and support text messages (with your express consent).

4. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

  • Provide a more relevant user experience on our Website.
  • Deliver targeted advertising to you on our Website and other platforms.

Cookie Policy:

Cookies are small text files placed on your device to collect standard internet log information and visitor behavior information. We use the following types of cookies on our Website:

  • Essential Cookies: These are necessary for the Website to function and cannot be switched off.
  • Performance Cookies: These help us understand how visitors interact with the Website by collecting anonymous usage data.
  • Functional Cookies: These remember your choices and provide a more personalized experience.
  • Advertising Cookies: These cookies are used to deliver targeted advertising and measure the effectiveness of ad campaigns.

You can manage your cookie preferences through your browser settings.

5. Third-Party Services

We use third-party service providers and social media platforms to:

  • Analyze website traffic and user behavior.
  • Deliver targeted advertising.

These third parties may collect and process your data according to their own privacy policies. We ensure that our third-party partners comply with applicable US data protection laws.

6. Your Rights and Choices

If you are a resident of certain states, such as California, you have the following rights regarding your personal data:

  • Right to Access: Request a copy of the personal data we hold about you.
  • Right to Correct: Request that we correct any inaccurate or incomplete personal information.
  • Right to Delete: Request the deletion of your personal data.
  • Right to Withdraw Consent: You may withdraw consent to our data processing activities at any time.
  • Right to Opt-Out of Targeted Advertising: You can request to opt-out of targeted advertising or data sharing for marketing purposes.

To exercise your rights, contact us at privacy@solsoils.com.

7. California Privacy Rights (CCPA Compliance)

If you are a resident of California, you have specific rights under the California Consumer Privacy Act (CCPA), including:

  • The right to know what personal data is collected, used, shared, or sold.
  • The right to request deletion of your personal information.
  • The right to opt-out of the sale of your personal data.

To exercise your rights, please contact us at privacy@solsoils.com. We do not sell your personal data to third parties.

8. Data Security

We take reasonable steps to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no website is completely secure. If you suspect a security breach, please contact us immediately.

9. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Policy, or as required by law. If you request deletion, we will remove your personal data from our active systems, though we may retain certain information for legal or compliance purposes.

10. Do Not Track Signals

Our Website does not respond to "Do Not Track" signals from browsers. You may still opt out of cookie-based tracking by adjusting your browser settings or using a privacy tool.

11. Children's Privacy

Our Website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will delete it promptly.

12. Business Transfers

In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the transaction. We will notify you via email or a prominent notice on our Website of any such change in ownership.

13. Changes to this Policy

We may update this Policy from time to time. We will notify you of any changes by posting the new Policy on the Website and updating the "Last Updated" date. We encourage you to review the Policy periodically.